Queue based advertisement scheduling and sales
Number of patents in Portfolio can not be more than 2000
United States of America Patent
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Apr 3, 2012
Issued Date -
N/A
app pub date -
Nov 14, 2000
filing date -
Aug 31, 2000
priority date (Note) -
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status (Latency Note)
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Abstract
In accordance with the invention, advertisement identifiers are stored in a queue in memory in the set top box or elsewhere corresponding to individual subscribers of a television service delivery network. The advertisements are retrieved and displayed in the order dictated by the queue as advertisement avails are detected in the particular channel information stream being watched by that subscriber. Accordingly, the subscriber sees the advertisements regardless of what channel or television program is being watched and sees them in the order dictated by the queue. The invention also is applicable to other information streams including Internet advertising, audio/radio advertising and advertising in electronic program guides.
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