Importance

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Abstract

A media measurement system uses media handlers to obtain information from presented media for collection by research data collection agents and dispatch to a controller. The controller registers media for measurement. One or more research data collection agents are assigned to measure each panel member's exposure to and interactions with media. A research data collection agent tracks a panel member and collects transmissions from the cooperative media handlers. The research data collection agent creates log entry objects from transmissions received from the cooperative media handlers, places the log entry objects into an unfiltered media queue, confirms the integrity of the messages, filters out unnecessary log entry objects from the unfiltered media queue to create a filtered media queue, creates dispatch objects using objects from the filtered media queue, places dispatch objects into a dispatch queue, and transmits dispatch objects from the dispatch queue to the controller.

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First Claim