Advertisements on mobile devices using integrations with mobile applications
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United States of America Patent
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Sep 25, 2012
Grant Date -
May 14, 2009
app pub date -
Nov 14, 2007
filing date -
Nov 14, 2007
priority date (Note) -
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status (Latency Note)
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Abstract
A method for delivering advertisements to mobile devices includes integrating an ad position within an application executable from a mobile device, wherein the ad position remains substantially constant in a location on a screen of the mobile device as viewed by a user throughout use of the application; including an ad call associated with the ad position; in response to executing the application, causing the ad call to retrieve an advertisement from an ad server; and receiving the advertisement into the ad position by the mobile device for display to the user.
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