Household level segmentation method and system
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United States of America Patent
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Jan 29, 2013
Grant Date -
Dec 25, 2008
app pub date -
Sep 2, 2008
filing date -
May 29, 2001
priority date (Note) -
In Force
status (Latency Note)
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Abstract
Methods and apparatus for household level segmentation are disclosed. An example method to classify consumers in clusters includes receiving population data indicative of a population of consumers and receiving a plurality of profiles, at least one profile to evaluate partitioning of the population of consumers. The example method also includes selecting at least one of the plurality of profiles based on a count limit value in accordance with a classification tree dimension split.
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Family
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