System and method for sending advertising data based on data associated with video data

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United States of America Patent

PATENT NO 8418198
SERIAL NO

12109571

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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A computer readable medium is disclosed containing computer executable instructions that when executed by a computer perform a method, the method including but not limited to monitoring video data for advertising data keys; correlating the advertising data keys with penetration data for an end user; and selecting advertising data for the end user based on the correlation. A system is disclosed that is useful in performing the method. A data structure embedded in a computer readable medium is disclosed that contains data used by the system and method.

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Patent Owner(s)

  • AT&T INTELLECTUAL PROPERTY I, L.P.

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Cansler, James L Cedar Park, US 44 1281
Scott, Charles Austin, US 54 1599
White, Scott Austin, US 305 5445

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