Dynamic advertising content distribution and placement systems and methods

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United States of America Patent

PATENT NO 8423408
SERIAL NO

11405195

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Abstract

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A method of dynamic content distribution and placement of advertising between a mobile device and an advertisement fulfillment system comprising providing a rotation of advertisements stored in the mobile device. Each advertisement comprises substantive content and a value in an impression field. The method further comprises selecting an advertisement from the rotation of advertisements based at least in part on which advertisement in the rotation was last displayed, and displaying the selected advertisement.

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Patent Owner(s)

Patent OwnerAddress
T-MOBILE INNOVATIONS LLC6391 SPRINT PARKWAY LAW DEPARTMENT OVERLAND PARK KS 66251

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Barnes, James D Overland Park, US 34 1109
Distler, Peter H Overland Park, US 21 698
Sharma, Sanjay K Olathe, US 38 1043
Urbanek, Robert E Belton, US 38 1184

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