Process for associating data requests with site visits

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United States of America Patent

PATENT NO 8463919
APP PUB NO 20110276687A1
SERIAL NO

13182157

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ATTORNEY / AGENT: (SPONSORED)

Importance

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Abstract

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A process is disclosed for associating particular data requests from a user's computing device with particular site visits. The process includes determining whether the data requests are “forced content” requests, such as requests for advertisements. Such forced content requests, even if directed to a different domain from that of a site being visited, preferably are not treated as the end of the site visit or the start of a new site visit. The process may also consider other information regarding the data requests, such as whether they are requests for images, and whether they are directed to hosts associated with an open site visit.

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First Claim

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Patent Owner(s)

Patent OwnerAddress
CONNEXITY AUDIENCE INC2120 COLORADO AVE STE 400 SANTA MONICA CA 90404

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Robertson, Michael Chad Raleigh, US 3 197
Sandefur,, Jr Robert Asheville Chapel Hill, US 3 179
Tarquini, Maureen Mendick Cary, US 3 197

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