System and method for communicating media content

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United States of America Patent

PATENT NO 8521140
SERIAL NO

13117507

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Abstract

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A method for targeted advertising is disclosed. The method includes accessing at least one piece of demographic information associated with a user of a portable device, selecting an advertisement to be delivered to the user based at least in part on the demographic information, and initiating communication of a version of the advertisement configured for presentation at the portable device.

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Patent Owner(s)

Patent OwnerAddress
RPX CORPORATION4 EMBARCADERO SUITE 4000 SAN FRANCISCO CA 94111

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Imes, Kevin R Austin, US 112 9197
White, Russell W Austin, US 56 4584

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