Advertising-effectiveness determination method, advertising-effectiveness determination system, and advertising-effectiveness determination program
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United States of America Patent
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Jan 21, 2014
Grant Date -
Jun 3, 2010
app pub date -
Feb 2, 2010
filing date -
Aug 6, 2007
priority date (Note) -
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Abstract
An advertising-effectiveness determination method includes receiving a call made based on identification information provided to an information-providing medium in association with advertisement information. The call is connected to a call receiver indicated by the identification information. Input information input into a calling equipment of the call receiver and sent from the calling equipment is received. An effectiveness of the advertisement information is determined based on the received input information.
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