Support 3-screen user experience in the context of a services marketplace
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United States of America Patent
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Mar 18, 2014
Grant Date -
Jun 17, 2010
app pub date -
Dec 12, 2008
filing date -
Dec 12, 2008
priority date (Note) -
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Abstract
The present invention is directed to sharing access to end user information in a multi-screen environment for the purpose of enhancing application functionality and end user experience including advertising functionality and experience. The invention includes storing end user information obtained from a first screen environment in an end user context database (ECD), and accessing the end user information in the ECD for use in a second screen environment. The multi-screen environments include a television, a network access device, such as a personal computer configured to provide access to the Internet, a telephone and other mobile and home devices such as PDAs. The first screen environment is different from the second screen environment. Use of an application associated with any of the first and second screen environments by an end user generates an event with end user information, and includes publishing the event to the ECD and forwarding or making the event information usable by, or accessible to, other applications serving the end user, including advertising applications. The invention further controls access to the ECD by other applications serving the end user, including advertising applications. The end user information includes information about the end user's context, desires or preferences.
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- 15 United States
- 10 France
- 8 Japan
- 7 China
- 5 Korea
- 2 Other
Patent Owner(s)
- AT&T INTELLECTUAL PROPERTY I, L.P.
International Classification(s)
Inventor(s)
Inventor Name | Address | # of filed Patents | Total Citations |
---|---|---|---|
Erickson, Richard | Farmingdale, US | 8 | 107 |
McGrath, Gilbert | Middletown, US | 5 | 21 |
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11.5 Year Payment | $7400.00 | $3700.00 | $1850.00 | Sep 18, 2025 |
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