Methods, computer program products, and apparatus for providing targeted content based on user data

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United States of America Patent

PATENT NO 8869194
APP PUB NO 20100058382A1
SERIAL NO

12198454

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Abstract

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Targeted content associated with user information stored in a database within a network in communication with a user device is received along with program content. A determination by a scanning process is made at what position or at what time in the program content to include the targeted content. The program content and the targeted content are rendered, with the targeted content included at the determined position or time in the program content, for presentation to at least one user. This rendering may occur within a network or within a user device.

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Patent Owner(s)

  • AT&T INTELLECTUAL PROPERTY I, L.P.

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Brown, William Woodstock, US 160 2090
Yu, Ke Alpharetta, US 48 497

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