Systems, methods and articles to provide content in networked environment
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United States of America Patent
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Apr 7, 2015
Grant Date -
Mar 6, 2014
app pub date -
Jul 31, 2013
filing date -
Jul 31, 2012
priority date (Note) -
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Abstract
Content delivery system may include a metadata tunnel system component which is responsive to defined subaudible tones in programming, for instance programming provided for a broadcast. An action may be based on a characteristic or aspect of the subaudible tone, for instance frequency and/or duration. The metadata tunnel system may selectively generate or provide modified or new metadata to downstream components (e.g., injector system, encoder). The metadata tunnel system may provide metadata that causes a content provider identifier that identifies a content provider to appear in an alternative feed of programming (e.g., streaming programming) at points downstream of a broadcaster, for instance at end user media players. The metadata tunnel system may provide metadata that inhibits an injector system from injecting (e.g., inserting, substituting) new content into the alternative feed of programming created from portions of broadcast programming.
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