Implicitly associating metadata using user behavior

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United States of America Patent

PATENT NO 9235848
SERIAL NO

12169599

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Abstract

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Social media networking applications, web sites, and services creates implicit relationships between users based on their interest or participation in real-world and optionally virtual or online activities in addition to explicitly defined peer relationships. User profiles, activity entities, and expressions may be associated with metadata to assist in searching and navigation. Metadata is implicitly associated with user profiles, activity entities, expressions, or other data entities based on user behavior using metadata collector. A metadata collector is a poll, survey, list, questionnaire, census, test, game, or other type of presentation adapted to solicit user interaction. A metadata collector is associated with metadata elements. When users interact with a metadata collector, their user profiles and the data entities included in their interactions become associated with the metadata elements of the metadata collector. These metadata element associations may then be used for any purpose.

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Patent Owner(s)

  • GROUPON, INC.;LUDIC LABS

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Chen, Mike Y San Mateo, US 11 78
Colby, Christopher Piedmont, US 13 102
Gauthier, Paul San Francisco, US 24 682
Gourley, David San Francisco, US 18 2365
Haslam, Ed San Francisco, US 6 64
Lerhaupt, Gary San Francisco, US 12 346
Totty, Brian Los Altos, US 27 2225

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