Adjusting stored query relevance data based on query term similarity

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United States of America Patent

PATENT NO 9400843
APP PUB NO 20090144263A1
SERIAL NO

11950016

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Techniques are described to improve search results using a panel. A search engine deploys one or more network traffic monitors. Traffic monitors analyze network traffic and find HTTP requests made to search engines. When a search query is spotted, the traffic monitor records the sequence of user requests, including search engine, search terms, and sites visited. A sequence of queries where a user visits one search engine, enters a query, visits zero or more sites from the results listings, and visits a second search engine, enters a query and visits one or more websites and stops searching is used to determine whether to increase or decrease a relevance value between a search term and the sites visited.

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Patent Owner(s)

  • YAHOO! INC.

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Brady, Colin Sunnyvale, US 13 211

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