Tracking mobile app installations

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United States of America Patent

PATENT NO 9477483
SERIAL NO

13733743

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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In an embodiment, a data processing method comprises receiving, at a mobile computing device, a request comprising a protocol identifier, a label value, and a data value, wherein the protocol identifier is associated with a protocol implemented in a first mobile app; using a protocol handler in the mobile computing device associated with the protocol, initiating processing of the request; using a native code element in the mobile computing device: intercepting the request when the label value matches a particular expression, and in response to the intercepting, providing the data value to other than the first mobile app, the protocol handler or the native code element; wherein the method is performed by one or more computing devices.

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Patent Owner(s)

  • TAPJOY, INC.

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Farm, Christopher Paul San Francisco, US 3 25
Longhenry, Paul Louis Hillsborough, US 2 12
Pham, Hai-Van Milpitas, US 5 33

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