Systems and methods for determining a dynamic advertisement schedule for a playlist session

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United States of America Patent

PATENT NO 9978083
SERIAL NO

14192607

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Abstract

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Methods and systems are provided herein for determining a dynamic advertisement schedule. These methods and systems are provided by way of associating a first value with a selectable delay option on a playlist menu, and associating a second value with a selectable skip option on the playlist menu. Each time the selectable delay option is selected, the first value may be added to a composite value, and each time the selectable skip option is selected, the second value may be added to a composite value. The composite value may be compared to a threshold value, and when the composite value corresponds to the threshold value, an advertisement may be generated for display on a display screen and the composite value may be reset.

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Patent Owner(s)

  • ROVI GUIDES, INC.

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Losey, Michael Shane Saline, US 4 21
Sullivan, Maeve Kathleen Ypsilanti, US 4 21

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