Systems and methods for integrating XML syndication feeds into online advertisement
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United States of America Patent
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Jun 19, 2012
Grant Date -
Sep 2, 2010
app pub date -
Mar 1, 2010
filing date -
Sep 6, 2005
priority date (Note) -
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Abstract
A system for providing XML syndication content to an Internet advertisement panel rendered in a web browser is disclosed. The system includes a web content server, an Internet advertisement server, and a XML syndication content feed site server. Both the web content server and the Internet advertisement servers are in communications with the web browser. The web content server is configured to respond to requests from the web browser for a web page and to deliver the web page to the web browser. The Internet advertisement server is configured to choose and deliver an Internet advertisement panel, having embedded XML syndication content, to the web browser. The XML syndication content feed site server is in communications with the Internet advertisement server and is configured to send XML syndication content updates to the Internet advertisement server.
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