Causal analysis system

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United States of America Patent

PATENT NO 11468348
SERIAL NO

16788100

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Abstract

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Methods and apparatus for identifying features that may have a high potential impact on key application metrics. These methods rely on observational data to estimate the importance of application features, and use causal inference tools such as Double Machine Learning (double ML) or Recurrent Neural Networks (RNN) to estimate the impacts of treatment features on key metrics. These methods may allow developers to estimate the effectiveness of features without running online experiments. These methods may, for example, be used to effectively plan and prioritize online experiments. Results of the online experiments may be used to optimize key metrics of mobile applications, web applications, websites, and other web-based programs.

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Patent Owner(s)

  • AMAZON TECHNOLOGIES INC.

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Chatzipanagiotis, Nikolaos Seattle, US 5 31
Cui, Can Seattle, US 13 10
Kuila, Tamal Krishna West Bengal, IN 1 0
Sadagopan, Narayanan Fremont, US 8 197

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