Enhanced cross-media channel deterministic and modeled presentation frequency limits

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United States of America Patent

PATENT NO 11758225
SERIAL NO

17853300

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Abstract

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Devices, systems, and methods are provided for managing advertisement exposure. The method may include receiving, by a first device, from a second device, an audio fingerprint based on presentation of first media content using a first media channel at a first time; determining, using automatic content recognition, that the audio fingerprint represents a portion of a first advertisement; determining that the first advertisement was presented at a second time using a second media channel and the second device; determining that a first number of times that the first advertisement has been presented to the user exceeds a first threshold number and that a second number of times that the first advertisement has been presented to the user does not exceed a second threshold number; refraining from selecting the first advertisement at a third time; and selecting the first advertisement for presentation at a fourth time.

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Patent Owner(s)

  • AMAZON TECHNOLOGIES INC.

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Gupta, Amit Bothell, US 359 7352
Modi, Kirtan Seattle, US 4 0
Victor, Robert James Brookville, US 19 117

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