ENHANCED METADATA AND CONTENT DELIVERY USING WATERMARKS
World Intellectual Property Organization Patent
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Abstract
Methods, systems and devices enable enhanced delivery of metadata, as well as auxiliary programs and services associated with a primary content. In one method, a primary content with pre-existing watermarks is received at a content distributor device. The preexisting watermark include specific fields that allow retrieval of a first metadata. The values and boundary locations of the symbols of the pre-existing watermark messages are determined, and symbols of a new watermark message are embedded in the primary content to render the pre-existing watermarks undetectable. The new watermark message includes symbol values that different from those in the pre-existing watermark messages and enable retrieval of a second metadata. Upon transmission of the primary content to a client device, detection of the new watermark message, and initiation of a request by the client device, access to the first or the metadata, as well as associated programs or services, are enabled.

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- 15 United States
- 10 France
- 8 Japan
- 7 China
- 5 Korea
- 2 Other
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Patent Owner(s)
Patent Owner | Address |
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VERANCE CORP | US |
International Classification(s)
Inventor(s)
Inventor Name | Address |
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PETROVIC RADE | FREMONT CA |
WINOGRAD JOSEPH M | SAN DIEGO CA |
ZHAO JIAN | SAN RAFAEL CALIFORNIA 94903 |
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